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blog

02/10/2018
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7 Reasons not to miss the Liverpool Guitar Show!

On Sunday 14th October, the Liverpool Guitar Show takes place from 10:30am – 4pm in the Park Hotel in Netherton, Aintree. It promises to be a brand new guitar event that the North West of the UK has yet to see. With most guitar shows focusing on independent traders and local shops to fill up their stands, we have decided to break from the norm and bring you an event that is less of a guitar show, and more of an experience. Here are 7 reasons why you should already... Read More

31/08/2018
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The LIVERPOOL GUITAR EXPERIENCE – Brought to you by Sound Affects

On Sunday 14th October, we will present the first annual Liverpool Guitar Experience at the Park Hotel in Aintree, Netherton, L30 6YN. The experience will play host to some of the biggest brands in the guitar industry, who will be there presenting you with their latest and greatest products at specially discounted prices – for one day only!. Product demonstrators, brand representatives and live performers will be situated throughout the venue, alongside some very special guests and the hotel bar will be open throughout the day. …Not Just Another Guitar Show The guitar experience is a small event... Read More

05/06/2018
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Our New CKK Pedals – A Quick Rundown

In May, we welcomed CKK pedals to the shelves of our pedal room – so we thought we would have a bit of a run through of some of the models we have in store. Click on the image of each pedal if you feel inspired enough to add it to your collection! CKK make fantastic pedals that may be the ideal JHS alternatives for those who can’t quite stretch to those prices. CKK Electronics Infinite Reverb -£109.00 Soundscapers, Post Rockers, and Prog Metallers rejoice – the Infinite reverb is... Read More

The Top 10 New Arrivals in April!

This month is drawing to a close, and we have had another exciting month of gear both new and old – Here are the 10 best new arrivals for this month! 1. Our Taylor Custom Builds We posted a blog about these guitars at the beginning of January so we’ll be quick here: Sound Affects Turns 10 this year, and to commemorate this milestone, we specified three custom builds from Taylor. Director Tim went over to California to the El Cajon factory, where he spent the day with master luthier, Andy Powers.... Read More

Silver Sky Drop-in Event, Saturday 14th April

This Saturday at our Ormskirk store, we will be hosting a Silver Sky drop-in event, accessible to anyone who wishes to attend – no need to book. From 9 am until 2 pm, the PRS Silver Sky will be in-store for you to try out for yourself. It is a guitar that has caused a lot of controversy and mixed opinions from PRS fans and guitarists alike, so we are offering you the chance to make up your own mind on the guitar, from your own personal experience. Jez Ayscough,... Read More

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Groundbreaking acoustic guitar re-design from Taylor. Brace yourselves…

The Traditional X-bracing has forever been part of the internal structure of an Acoustic guitar. there have been subtle changes in the design over the last 2 centuries, incorporating fanned bracing (See PRS’ New SE range), as well as forward-shifted bracing, (Martins Updated, Re-designed standard series) all with the goal of improving the tonal response, sustain and stability of the Acoustic guitar. Though subtly changed, we have never truly seen a radical shift in design – and why would we change a design so close to perfection? Enter Andy Powers, master Luthier... Read More

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NAMM 2018 PRS Announcements!

There have been some huge announcements from PRS in the run-up to the NAMM show, covering both production and private stock electric guitars, SE acoustics, and amplifiers. We are known for our PRS collection here at Sound Affects, so naturally, we feel obligated to share these announcements with you. let’s take a look… PRS SE Angelus and Tonare PRS launched a new suite of SE Angelus and Tonare acoustics earlier this month, with a brand new hybrid bracing and some other updated appointments. These guitars are already in our store and online,... Read More

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Martin unveil Re-imagined standard line-up in time for NAMM 2018

C.F Martin & Co. is a Guitar company with tradition, innovation, and heritage as part of it’s DNA – It has remained a family-run company, passed down from Father to Son since 1833, and is an icon of Western music and American ideology. When you pick up a Martin, you can hear the company’s history – a company that has survived and evolved with America itself over the last 185 years. Martin, Re-imagined “I challenged my co-workers to help me with the significant task of modernizing guitars whose origins go... Read More

2018 PRS SE Angelus and Tonare Models

Exciting announcements from the SE camp – A number of Angelus cutaway and Tonare models. These elegantly designed models feature some fantastic appointments, tonewoods and detailing, ready to suit all acoustic players. Angelus and Tonare Bodies The Angelus is PRS’ cutaway acoustic guitar. the soft carve cutaway is elegantly shaped and compliments the curve of the upper and lower bouts nicely, scooping as low as the 17th fret for access to those higher registers. The Tonare model is the more traditional, full body shape. Both models have a slim center for... Read More

Release your inner Guthrie…

Guthrie Govan Signature Model has arrived! And it’s lovely. Whether it’s his Solo work, the Aristocrats, Steven Wilson, Hans Zimmer, Asia or any other project, the majority of the guitar playing world is aware of Guthrie Govan and his talents on the electric guitar. Guthrie has a reputation for being humble and refined, tastefully embellishing his music and that of others with his incredible wealth of knowledge and virtuosity. His ability to effortlessly blend playing styles has propelled him to new heights, being regarded in the same realm as players such... Read More